Shine on you Crazy Diamond

Steve Jobs

1955 – 2011

4 thoughts on “Shine on you Crazy Diamond

  1. I had the pleasure of meeting Steve Jobs when Macy’s California’s San Francisco Flagship Store opened an Apple Computer Department in 1981. As the Press Relations Director I organized the press conference announcing the new department (1981 was before Apple Retail stores and Macys was the first retail store to devote a whole area to personal computers). I remember the very handsome Steve Jobs walking in to the press conference in a 3 -piece suit and tie and a hush fell on the audience. He had a magnetic personality. His presentation was interesting, funny, charming, and insightful. He was very well spoken, intelligent and obviously passionate about his product. I invited the show “Sixty Minutes” to the opening and set up an interview for Steve with Morley Safer. Steve told Morley, “In the not so distant future, homes will have more computers than they will have televisions.” Morley shook his head in disbelief. By the end of the interview, Morley was a believer (and I was too). I look at our homes today–filled with desktops, laptops, I-Pads, I-Phones, I-Pods–we have way more computers than televisions! Steve was very charismatic and his excitement was contagious. I was more impressed by Steve’s charisma and performance in an interview than any other celebrity I had met in my line of work. I followed his career with great interest and enjoyed his products immensely. He changed the world. I am very saddened by his death at such an early age. My heart goes out to his kids and wife and all his co-workers and friends. I love your tribute to him BlueBell, it was so true and we are all better for it.


  2. What a beautiful story Karen and how lucky you were to have met him in the early days of Apple. Reading this brought a tear to my eye, but a happy one. Thank you for sharing such a wonderful experience.

    I didn’t write the tribute above, it is the narrative taken from Apple’s iconic ‘Think Different’ advertising campaign. I found the image on the web and thought how poignant it was.

    I remember the first time I used a Mac was in 1989 at school so it must have been the first Macintosh. It was so cutting edge. In the late 90’s our first home computer was the G3 PowerPC and when I was at Uni my flatmate had a PowerMac 8500. My whole family use Apple for everything – iMacs, MacBooks, MacBook Pros, MacBook Airs, iPods, iPhones, iPads, Airport Extremes and Expresses, Apple TV – everything is wireless and available at the touch of a button.

    I hope that Apple can continue to be so innovative and inspiring.


    1. It is indeed a perfect message and poignant. I am still so sad that Steve’s physical presence is no longer in this world and the world seems emptier. I know his energy will live on forever. I feel pretty lucky to have witnessed a part of his history and genius.


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